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Department of Nike Archives
Never Done Challenging Convention
We built our reputation on challenging the status quo. Our latest collection, Nike Circa 72, reimagines past innovations for future generations.
Coaching
3 Mental Shifts to Power You Through a Plateau
Strategically tuning into — or out of — your body based on your energy and momentum can unlock a stronger performance. Here’s what to do when.
Coaching
Trained Podcast: Learn How to Rest With Dr Dalton-Smith
There’s no one-size-fits-all way to feel fully rejuvenated. Hear how you can fight fatigue with this physician’s seven types of rest.
Coaching
5 Tips for Smarter Strength Training
This expert-backed advice can help anyone get confident in the weight room — and continue making progress as things get “easier.”
Innovation
Maximum Mileage: 12 Easy Ways to Extend the Life of Your Running Shoes
Runners share tips on getting started with simple, daily gear care. The best part? These hacks can help you reduce waste and be a more mindful runner.
Department of Nike Archives
View AllDepartment of Nike Archives
Never Done Challenging Convention
We built our reputation on challenging the status quo. Our latest collection, Nike Circa 72, reimagines past innovations for future generations.
Department of Nike Archives
Never Done Iterating
Over the past four decades, the Pegasus went from a utility running shoe, to an afterthought, and is now one of Nike's most beloved staples. Explore the history of our most popular running shoe ever.
Department of Nike Archives
Never Done Rising
Get inspired by the ’99ers historic victory that elevated the game to new heights for athletes everywhere.
Department of Nike Archives
Never Done Questioning
Learn how the origin of the Nike Sport Research Laboratory built the foundation for sport science innovation.
Department of Nike Archives
Never Done Making Moves
The Mercurial created a new era of football, where “fast” is more than a player attribute, it’s a lifestyle.
Department of Nike Archives
Never Done Inspiring
Nike was built on iconic advertising as much as innovative products, and the approach was just as revolutionary. Dive into the adverts that moved us, and learn about their modern counterparts.
Department of Nike Archives
Never Done Imagining
Unwrap the behind-the-scenes stories, surprising moments and daring decisions that enabled Air to transcend culture against all odds – and get inspired by it to create your own iconic iterations.
Department of Nike Archives
Never Done Breaking The Mold
Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever – and how it continues to inspire creators from all walks of life...
Department of Nike Archives
Never Done Breaking Barriers
Joan Benoit Samuelson’s incredible marathon win in 1984 shattered the world’s assumptions about what women athletes were capable of. Dive into the moment, and learn how it was built upon the...
Department of Nike Archives
Never Done Leaving a Mark
As we celebrate 50 years of Nike’s iconic logo, we look back at how it came to be—and how it wasn’t initially seen as the home run you might expect.
Coaching
View AllCoaching
3 Mental Shifts to Power You Through a Plateau
Strategically tuning into — or out of — your body based on your energy and momentum can unlock a stronger performance. Here’s what to do when.
Coaching
Trained Podcast: Learn How to Rest With Dr Dalton-Smith
There’s no one-size-fits-all way to feel fully rejuvenated. Hear how you can fight fatigue with this physician’s seven types of rest.
Coaching
5 Tips for Smarter Strength Training
This expert-backed advice can help anyone get confident in the weight room — and continue making progress as things get “easier.”
Coaching
Find Your Flow — And Keep It Going
Turns out, you don’t have to do Huge Things to hit your peak state — and continue to reap the confidence, performance and feel-good rewards from it.
Coaching
Trained Podcast: Find Body Confidence With Amanda Beard
Amanda Beard struggled with self-doubt and body dysmorphia throughout her professional swimming career — then she found her voice.
Coaching
What is Emotional Eating - and How Do You Stop It?
When you’re stressed, food can be a crutch. Here’s how to stand on your own.
Coaching
Break That Bad Habit - For Good This Time
Finally, the plan your overstuffed stomach, chewed nails and/or stiff-as-a-board body have been waiting for, so you can get on with your good intentions.
This Is Nike (M)
How to Be a Breastfeeding, Exercising Powerhouse
Heavy, leaky and/or uncomfortable boobs don’t exactly make postpartum workouts easier. This primer from experts can help.
This Is Nike (M)
A Refreshing New Way to Think About Your Postpartum Goals
No punishments, no guilt, no comparisons — just things that will make you feel good from the inside out.
This Is Nike (M)
Your Pelvic Floor Is Still There — Here’s How to Find It
Down-there muscles ghosted you after childbirth? This DIY guide can help you reconnect so you can recover — and get back to training — more comfortably.
Athletes*
View AllAthletes*
A Running Story That Starts With a Rope
This running story is more about hands than feet. The same sport, the same drive. The only difference is an extra piece of rope between hands. With every step forward, companionship, encouragement...
Athletes*
Changing Women’s Football in Brazil
Brazilian football star Andressa Alves shares how women’s football has grown in her home country and beyond.
Athletes*
On the Mountain Trails of Japan, a Buddhist Monk Runs Toward Clarity
For Yukai Shimizu, a spiritual practice and running routine are in lock-step, one enriching the other.
Athletes*
Witch Craft: A Soccer Player Makes Waves in Paris’ Most Creative Club
Florine Kouessan is working to build a team — Witch FC — that reflects the world she lives in.
Athletes*
One on One: Sloane Stephens x Madison Keys
The tennis stars navigate the upper echelons of their sport as both competitive rivals and lifelong friends.
Athletes*
Styled By: Megan Rapinoe
She lives to challenge the status quo — and her sense of style is no exception. See the looks Megan created by mixing Nike gear with grails from her own closet.
Athletes*
Renee Montgomery: Moves Become Movements
Renee Montgomery is the first WNBA player turned owner-VP. She’s committed to not being the last.
Athletes*
One on One: Fran Kirby x Jordan Henderson
Leadership, loss and lessons from two of football’s best.
Athletes*
One on One: Napheesa Collier x Sylvia Fowles
On and off the court, two basketball stars make a connection across generations.
Athletes*
Performance Art: How This Mexico City Soccer Player Perfects His Skills
Alan Landeros didn’t discover his local street soccer scene until he was 16. Now, he’s making up for lost time.
Community
View AllAtherton Reserve
Never done rising.
The young athletes at Atherton Gardens are forging a new future for themselves and for sport. A future where they find strength in their differences and rise together.
FM Broadcast
S2E01: Marathon of Mental Health
Community
S2E2: The Future of Belonging
Community
Enemies in the Ring, Friends Outside It
The fighters at this all-female gym in Shanghai bond over breaking gender norms and finding their inner strength.
Community
FM Broadcast Presents: We Are Born Ready
For as long as you can remember, you've had dreams – big and small. Sure, you may have doubts, but you are #BornReady to take the world by storm and rewrite the rules of the game.
Community
Home Is Where the Court Is
A crew of young Sudanese refugees in Western Australia finds hope, identity and friendship through basketball.
Community
The London Soccer Club Changing Lives
Until 2015, Hackney Wick Football Club didn't exist. Since then, its founder has helped create a community on and off the pitch.
Community
Ever Wanted to Play Soccer at the Highest Level?
Welcome to the highest soccer field in Europe. When the ball goes over the perimeter fence, it’s 3,600 feet into the abyss.
Community
How We Play: 6-Man Football
This high-scoring version of the typical game keeps traditions alive in Marfa, a Texas town that’s changing fast.
Community
Anyone for Tennis? Anyone at All?
On this rugged Scottish island, Britain’s most remote tennis court brings locals of all ages and abilities together.
Culture
View AllCulture
The Muslim Women Reclaiming Representation
The co-founders of a London-based collective are using the creative space to break down stereotypes of Muslim women.
Culture
The Dancers Connecting in Body and Soul
For these London-based roommates, dance is expression. Now, they say, the whole world is connecting through movement.
Culture
Garima Thakur Is Protesting for Earth’s Future
Meet the 15-year-old Indian climate change activist who won’t let her hometown forget its past environmental disaster.
Culture
To Reach the Stage, This Dancer First Found Himself, Then Silenced Stereotypes
Nathan Féliot is defying the expectations of society and his parents to become the first dancer in his family.
Culture
This Nigerian-Based Creative Is Shifting the Perception of African Fashion
From Los Angeles to London to Lagos, Momo Hassan-Odukale’s transcontinental style is integral to her leading her own creative studio to empower local designers.
Culture
Expect the Unexpected With This Editor’s Take on Colorful Outfits
NYC-based editor Michelle Li pushes the limits with her looks, whether incorporating abstract prints, structures or brights, a confidence she found growing up in Indiana.
Culture
Mekdela Maskal Rediscovers Herself and Reconnects with Her History in the Hills of California
This climate journalist left her Brooklyn apartment to find more space and a sense of self in Northern California, retracing the contours of her culture and childhood.
Culture
For Two Brooklyn Entrepreneurs, Wins On and Off the Court Start With Teamwork
Producer Elle Clay and coffee shop owner Zenat Begum share a passion for their Bed-Stuy neighborhood and community activism, but the people around them fuel their success.
Culture
A Love of Basketball and a Passion for Running Influences This Creative’s Style
Whether behind the DJ booth or on the road as a running coach, the intersection of sports and culture has always been a part of Lono Brazil III’s life.
Culture
Self-Confidence Allows This Duo to Execute as Leaders in Dance and Fitness
Choreographer Tanisha Scott and fitness coach Shev Robinson explain how empowering themselves first allows them to do the same for others.
Innovation
View AllInnovation
Maximum Mileage: 12 Easy Ways to Extend the Life of Your Running Shoes
Runners share tips on getting started with simple, daily gear care. The best part? These hacks can help you reduce waste and be a more mindful runner.
Innovation
How to Clean Your Running Shoes — and Tread More Lightly on the Planet
Want your running shoes to last longer? Simply cleaning them can go a long way. Watch as Nike apparel designer Raj Mistry shows how small, everyday actions can have a big impact.
Innovation
Rescue Mission: How Reverse Logistics Can Save Millions of Shoes
Nike’s refurbishment program gives new life to once-discarded sneakers.
Innovation
Special Delivery: How One Box Cuts Packaging in Half
Learn how Nike’s packaging team is ditching the double box to help reduce waste — and reimagining what a shoebox can do.
Innovation
Analyze This: How Data Fuels Design
We’re innovating data analytics to up the recycled content of classic shoes. But the visual changes are so subtle we bet you can’t spot ’em.
Innovation
Full Circle: How Air Is Reborn With In-House Recycling
Go behind the scenes to see how Nike Air units are made again, and again, and again.
Innovation
Give Old Sneakers New Life — with Oranges, Walnuts, and Flour?
Yes really! Join Nike footwear designers as they share three ways to use natural ingredients in easy, at-home actions that'll help your sneakers last longer.
Innovation
How to Keep a Color Journal — and See the World Differently
Clear your mind, connect with your surroundings, and hone your creative muscle with this simple daily practice. Four Nike designers show you how.
Innovation
Work (Out) From Home: How Pandemic-Era Fitness is Shaping Our Future
Pro trainers and everyday athletes get real about the hacks, workarounds, breakdowns and breakthroughs that are making us stronger.
Innovation
How to Make Bio-Materials — and Create the Future from Your Kitchen
Learn how to turn algae into natural plastic, and get a life lesson in pursuing what you’re passionate about, from Nike designer Rikke Bonde.
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