Why Does Nike Make Me "Wait in Line" for Some Products?

We want everyone to have a fair shot at getting the latest Nike shoes and gear. And since we process orders on a first-come-first-serve basis, you may get a "You’re in line" or "Waiting for your turn" message when shopping. Wait times vary based on demand.

If the item is available when it’s your turn, we’ll reserve it for a brief period, add it to your shopping bag, and notify you. Once notified, we recommend that you quickly place your order, so you don’t miss out. If the item sells out while you’re waiting, we’ll let you know it’s out of stock.

Please note, if you’re waiting in line on Nike.com, don’t close your browser. If you’re using the SNKRS App and close the app, we’ll send a push notification with any updates (be sure notifications are enabled).

Why Does Nike Make Me "Wait in Line" for Some Products? | Nike Help

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