What could have been. In Phil Knight’s memoir Shoe Dog, amazing stories and insights behind Nike’s genesis were shared for the first time. One chapter talks about the company not having a name as the initial shoes were being made, and three options bounced around: Nike, Falcon and Dimension Six. 'Shoe Dog Pack' highlights the company's past with Nike’s first running shoe released, the Cortez. The longer, slim swoosh is Carolyn Davidson’s first ever swoosh design, and this rendition mirrors the original with a flipped heel tab, exposed foam tongue and single layer of premium leather.