Neighbourhood Watch: Street Style
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Neighbourhood Watch: Street Style
We teamed up with London-based photographer, Meara Kallista Morse, to capture and curate a street style story of what London’s wearing right now. See the faces that make up your capital, shot from borough to borough.



@aysiawards
Aysia, Soho, W1
How is your style influenced by your area?
“I grew up around a lot of art and diversity, and that’s found its place in me.”
Has 2020 changed your look?
“I’ve had a lot more time to experiment with items that I’ve always wanted to try, so I’d say definitely, yeah.”


@juicegee
Juice, Hackney Wick, E9
How would you describe your style?
“It varies depending on my mood, but I’d say cosy, creative and cute.”
How is your style influenced by your area?
“I'm influenced by the people. They’re super creative and innovative.”



@rissarocha
Rissa, Shoreditch, E1
How would you describe your style?
“I would describe my style as chilled, laid back and comfortable.”
Has 2020 changed your look?
“I’ve gone from spending each day at the office to working from home and wearing nothing but loungewear, so I’d say it has, for sure. I dress more for myself now.”



@textbookbeauty
Farzana, Soho, W1
How would you describe your style?
“I’d say eclectic, as it’s always changing. I go through a lot of phases.”
How is your style influenced by your area?
“I was born and bred in London, so I’ve got that whole modest streetwear look down to a tee.”


@clonewman
Chloe, Southbank, SE1
How would you describe your style?
“Androgenous. I love treading the line between masculine and feminine.”
How is your style influenced by your area?
“I’m from South London, so one of the things I always wear is gold hoop earrings. They’re a must.”
Feeling inspired? Up your style with our latest drops. Here’s what’s new in.