All Stories

How to Clean Your Running Shoes — and Tread More Lightly on the Planet

Innovation

How to Clean Your Running Shoes—and Tread More Lightly on the Planet

Want your running shoes to last longer? Simply cleaning them can go a long way. Watch as Nike apparel designer Raj Mistry shows how small, everyday actions can have a big impact.

Never done rising

Atherton Reserve

Never done rising.

The young athletes at Atherton Gardens are forging a new future for themselves, and for sport. A future where they find strength in their differences and rise together.

5 Tips for Finding Your Flow State, According to Experts

Coaching

Find Your Flow—And Keep It Going

Turns out, you don't have to do Huge Things to hit your peak state—and continue to reap the confidence, performance and feel-good rewards from it.

How to Find Confidence, According to Former Elite Swimmer Amanda Beard

Coaching

Trained Podcast: Find Body Confidence With 
Amanda Beard

Amanda Beard struggled with self-doubt and body dysmorphia throughout her professional swimming career—then she found her voice.

Never Done Challenging Convention: Circa 72

Department of Nike Archives

Never Done Challenging Convention

We built our reputation on challenging the status quo. Our latest collection, Nike Circa 72, re-imagines past innovations for future generations.

Never Done Iterating: Pegasus: Running's Workhorse

Department of Nike Archives

Never Done Iterating

Over the past four decades, the Pegasus went from a utility running shoe, to an afterthought and is now one of Nike's most beloved staples. Explore the history of our most popular running shoe ever.

Never Done Rising: Rise of Women’s Football

Department of Nike Archives

Never Done Rising

Get inspired by the '99ers historic victory that elevated the game to new heights for athletes everywhere.

Never Done Questioning: NSRL

Department of Nike Archives

Never Done Questioning

Learn how the origin of the Nike Sport Research Laboratory built the foundation for sport science innovation.

Never Done Making Moves: Genealogy of Speed

Department of Nike Archives

Never Done Making Moves

The Mercurial created a new era of football, where "fast" is more than a player attribute, it's a lifestyle.

Simple Ways to Stop Stress-Eating

Coaching

What is Emotional Eating—and How Do You Stop It?

When you're stressed, food can be a crutch. Here's how to stand on your own.

How to Break Bad Habits for Good

Coaching

Break That Bad Habit—For Good This Time

Finally, the plan your overstuffed stomach, chewed nails and/or stiff-as-a-board body have been waiting for, so you can get on with your good intentions.

Back Pain During Pregnancy? You Might Want to Fix Your Posture

This Is Nike (M)

What to Do about Your Not-So-Great Pregnancy Posture

Your belly looks really freaking cute, but is it throwing off your stance? Find out—so you can feel at least a little more comfortable on the daily.

How to Practise Gratitude and Grace, According to Tunde Oyeneyin

Coaching

Trained Podcast: Tap Into Gratitude With Tunde Oyeneyin

Tunde Oyeneyin believes nothing is impossible. The Nike athlete, cycling instructor, former make-up artist and author tells us why.

How to Stop Revenge Bedtime Procrastination, According To Sleep Experts

Coaching

Stop Bedtime Procrastination for Good

Hard truth: Even if it feels like a treat when you stay up late to chill, you're sabotaging your wellness dreams. Here's how to get me time and a healthy amount of Zs.

Never Done Inspiring: Ad Revolution

Department of Nike Archives

Never Done Inspiring

Nike was built on iconic advertising as much as innovative products, and the approach was just as revolutionary. Dive into the adverts that moved us, and learn about their modern counterparts.

Never Done Imagining: The Power of Air

Department of Nike Archives

Never Done Imagining

Unwrap the behind-the-scenes stories, surprising moments and daring decisions that enabled Air to transcend culture against all odds—and get inspired by it to create your own iconic iterations.

Never Done Breaking The Mould: The Waffle Mindset

Department of Nike Archives

Never Done Breaking The Mould

Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever—and how it continues to inspire creators from all walks of life...

Never Done Breaking Barriers: Joan Benoit Samuelson's Legacy

Department of Nike Archives

Never Done Breaking Barriers

Joan Benoit Samuelson's incredible marathon win in 1984 shattered the world's assumptions about what female athletes were capable of. Dive into the moment, and learn how it was built upon the...

All Stories

How to Clean Your Running Shoes — and Tread More Lightly on the Planet

Innovation

How to Clean Your Running Shoes—and Tread More Lightly on the Planet

Want your running shoes to last longer? Simply cleaning them can go a long way. Watch as Nike apparel designer Raj Mistry shows how small, everyday actions can have a big impact.

Never done rising

Atherton Reserve

Never done rising.

The young athletes at Atherton Gardens are forging a new future for themselves, and for sport. A future where they find strength in their differences and rise together.

5 Tips for Finding Your Flow State, According to Experts

Coaching

Find Your Flow—And Keep It Going

Turns out, you don't have to do Huge Things to hit your peak state—and continue to reap the confidence, performance and feel-good rewards from it.

How to Find Confidence, According to Former Elite Swimmer Amanda Beard

Coaching

Trained Podcast: Find Body Confidence With 
Amanda Beard

Amanda Beard struggled with self-doubt and body dysmorphia throughout her professional swimming career—then she found her voice.

Never Done Challenging Convention: Circa 72

Department of Nike Archives

Never Done Challenging Convention

We built our reputation on challenging the status quo. Our latest collection, Nike Circa 72, re-imagines past innovations for future generations.

Never Done Iterating: Pegasus: Running's Workhorse

Department of Nike Archives

Never Done Iterating

Over the past four decades, the Pegasus went from a utility running shoe, to an afterthought and is now one of Nike's most beloved staples. Explore the history of our most popular running shoe ever.

Never Done Rising: Rise of Women’s Football

Department of Nike Archives

Never Done Rising

Get inspired by the '99ers historic victory that elevated the game to new heights for athletes everywhere.

Never Done Questioning: NSRL

Department of Nike Archives

Never Done Questioning

Learn how the origin of the Nike Sport Research Laboratory built the foundation for sport science innovation.

Never Done Making Moves: Genealogy of Speed

Department of Nike Archives

Never Done Making Moves

The Mercurial created a new era of football, where "fast" is more than a player attribute, it's a lifestyle.

Simple Ways to Stop Stress-Eating

Coaching

What is Emotional Eating—and How Do You Stop It?

When you're stressed, food can be a crutch. Here's how to stand on your own.

How to Break Bad Habits for Good

Coaching

Break That Bad Habit—For Good This Time

Finally, the plan your overstuffed stomach, chewed nails and/or stiff-as-a-board body have been waiting for, so you can get on with your good intentions.

Back Pain During Pregnancy? You Might Want to Fix Your Posture

This Is Nike (M)

What to Do about Your Not-So-Great Pregnancy Posture

Your belly looks really freaking cute, but is it throwing off your stance? Find out—so you can feel at least a little more comfortable on the daily.

How to Practise Gratitude and Grace, According to Tunde Oyeneyin

Coaching

Trained Podcast: Tap Into Gratitude With Tunde Oyeneyin

Tunde Oyeneyin believes nothing is impossible. The Nike athlete, cycling instructor, former make-up artist and author tells us why.

How to Stop Revenge Bedtime Procrastination, According To Sleep Experts

Coaching

Stop Bedtime Procrastination for Good

Hard truth: Even if it feels like a treat when you stay up late to chill, you're sabotaging your wellness dreams. Here's how to get me time and a healthy amount of Zs.

Never Done Inspiring: Ad Revolution

Department of Nike Archives

Never Done Inspiring

Nike was built on iconic advertising as much as innovative products, and the approach was just as revolutionary. Dive into the adverts that moved us, and learn about their modern counterparts.

Never Done Imagining: The Power of Air

Department of Nike Archives

Never Done Imagining

Unwrap the behind-the-scenes stories, surprising moments and daring decisions that enabled Air to transcend culture against all odds—and get inspired by it to create your own iconic iterations.

Never Done Breaking The Mould: The Waffle Mindset

Department of Nike Archives

Never Done Breaking The Mould

Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever—and how it continues to inspire creators from all walks of life...

Never Done Breaking Barriers: Joan Benoit Samuelson's Legacy

Department of Nike Archives

Never Done Breaking Barriers

Joan Benoit Samuelson's incredible marathon win in 1984 shattered the world's assumptions about what female athletes were capable of. Dive into the moment, and learn how it was built upon the...