All Stories
Department of Nike Archives
Never Done Breaking The Mould
Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever—and how it continues to inspire creators from all walks of life...
Department of Nike Archives
Never Done Breaking Barriers
Joan Benoit Samuelson's incredible marathon win in 1984 shattered the world's assumptions about what female athletes were capable of. Dive into the moment, and learn how it was built upon the...
Coaching
Get Yourself an Accountability Partner
Got a big goal or two? Find out why having a wingperson is your secret to soaring.
Coaching
Trained Podcast: 50 Years of Nike | 10 Seasons of Inspiration
Elevating fitness through the five facets is what Trained is all about. We highlighted past advice for enhancing the body and mind.
Coaching
Manage Cravings Like a Pro
This is not a "give up sweet and salty foods" article. This is a "learn how to dodge temptation and keep hitting your eat-well goals" one.
Department of Nike Archives
Never Done Leaving a Mark
As we celebrate 50 years of Nike's iconic logo, we look back at how it came to be—and how it wasn't initially seen as the home run you might expect.
Coaching
Never Run Out of Motivation
If you're ever missing your get-up-and-go energy, these performance-psychology tactics can help you rediscover your vibe, fast.
Coaching
Trained Podcast: The Race Towards a Greener Future
Biologist M. Sanjayan and marathoner Joan Benoit Samuelson explain the past, present and future of climate's impact on sport.
Innovation
Rescue Mission: How Reverse Logistics Can Save Millions of Shoes
Nike's refurbishment programme gives new life to once-discarded sneakers.
Coaching
Save Your Workouts From Mental Exhaustion
Fried brain? Here's how to keep your motivation and muscles going strong when your mind is telling your body to quit.
Innovation
Special Delivery: How One Box Cuts Packaging in Half
Learn how Nike's packaging team is ditching the double box to help reduce waste—and re-imagining what a shoe box can do.
Innovation
Analyse This: How Data Fuels Design
We're innovating data analytics to up the recycled content of classic shoes. But the visual changes are so subtle we bet you can't spot 'em.
Coaching
See It Happen to Make It Happen
Visualising yourself crossing the finishing line or acing that job interview might just be the "it factor" you need for all kinds of progress.
Coaching
Trained Podcast: Improve Pelvic Health With Ann Nwabuebo
The muscles your training routine probably doesn't hit? The pelvic floor. This expert tells us what that is and why it's so important.
Innovation
Full Circle: How Air Is Reborn With In-House Recycling
Go behind the scenes to see how Nike Air units are made again and again and again.
Coaching
Should Your Workout Routine Become Routine?
A daily run streak or Push-Up challenge can be seriously motivating and lead to fast progress—if you do it right. Here's how.
All Stories
Department of Nike Archives
Never Done Breaking The Mould
Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever—and how it continues to inspire creators from all walks of life...
Department of Nike Archives
Never Done Breaking Barriers
Joan Benoit Samuelson's incredible marathon win in 1984 shattered the world's assumptions about what female athletes were capable of. Dive into the moment, and learn how it was built upon the...
Coaching
Get Yourself an Accountability Partner
Got a big goal or two? Find out why having a wingperson is your secret to soaring.
Coaching
Trained Podcast: 50 Years of Nike | 10 Seasons of Inspiration
Elevating fitness through the five facets is what Trained is all about. We highlighted past advice for enhancing the body and mind.
Coaching
Manage Cravings Like a Pro
This is not a "give up sweet and salty foods" article. This is a "learn how to dodge temptation and keep hitting your eat-well goals" one.
Department of Nike Archives
Never Done Leaving a Mark
As we celebrate 50 years of Nike's iconic logo, we look back at how it came to be—and how it wasn't initially seen as the home run you might expect.
Coaching
Never Run Out of Motivation
If you're ever missing your get-up-and-go energy, these performance-psychology tactics can help you rediscover your vibe, fast.
Coaching
Trained Podcast: The Race Towards a Greener Future
Biologist M. Sanjayan and marathoner Joan Benoit Samuelson explain the past, present and future of climate's impact on sport.
Innovation
Rescue Mission: How Reverse Logistics Can Save Millions of Shoes
Nike's refurbishment programme gives new life to once-discarded sneakers.
Coaching
Save Your Workouts From Mental Exhaustion
Fried brain? Here's how to keep your motivation and muscles going strong when your mind is telling your body to quit.
Innovation
Special Delivery: How One Box Cuts Packaging in Half
Learn how Nike's packaging team is ditching the double box to help reduce waste—and re-imagining what a shoe box can do.
Innovation
Analyse This: How Data Fuels Design
We're innovating data analytics to up the recycled content of classic shoes. But the visual changes are so subtle we bet you can't spot 'em.
Coaching
See It Happen to Make It Happen
Visualising yourself crossing the finishing line or acing that job interview might just be the "it factor" you need for all kinds of progress.
Coaching
Trained Podcast: Improve Pelvic Health With Ann Nwabuebo
The muscles your training routine probably doesn't hit? The pelvic floor. This expert tells us what that is and why it's so important.
Innovation
Full Circle: How Air Is Reborn With In-House Recycling
Go behind the scenes to see how Nike Air units are made again and again and again.
Coaching
Should Your Workout Routine Become Routine?
A daily run streak or Push-Up challenge can be seriously motivating and lead to fast progress—if you do it right. Here's how.