Chasing your dreams is a journey and facing obstacles is almost inescapable. But no matter what, the most important step is a simple one—believing in yourself. When you believe in yourself, you can fly—overcoming fears, limits and whatever stands in your way. This is the message of our new campaign and film, "Beyond".
Behind the Scenes
"Beyond" captures the spirit of self-belief in its purest form. In the film, our hero Mia faces challenges—on and off the court—along her journey to pursuing her dreams. But with the help and support of her family and community, Mia's self-belief shines through, helping her take the metaphorical and lyrical leap towards her future.
Orchestrating the soundtrack of the film is multifaceted artist Teyana Taylor. The Harlem-born icon came on as Musical Director, re-imagining the classic Minnie Riperton track "Les Fleurs", with singer Kaelynn Hayes on the vocals. With Teyana's guidance and empowerment, Hayes was given the boost to beautifully execute a new take on an iconic song.
Alongside Hayes is choreographer Elysandra Quiñones and dancer Jené Marie, who, in unison, brought an expressive and emotive element to the composed track. Each protagonist shined individually and collectively, reaffirming that true confidence is infectious. Learn more about this season's shining stars and how they're empowering one another.