What is the Nike By You personalisation policy?

Most Nike By You sneakers let you add a Personal iD—a custom message to make your pair even more personal.

If your Personal iD is rejected as you customise your sneakers, you'll be prompted to enter a new PiD before you can finish your design. Your PiD will be rejected if you don't adhere to the guidelines or if we think the content is inappropriate.

Personal iD Guidelines

Length and character guidelines appear on the screen as you customise (for example, 3 upper-case and/or numeric characters). The length and character options vary by sneaker style and not all languages or special characters are supported.

Your Personal iD will be rejected if it contains any of the following:

  • Potential trademark or other intellectual property rights concerns
  • Profanity
  • Inappropriate or unlawful content
  • Other content restricted by Nike

We reserve the right to reject any submitted PiD

Still have questions? Get in touch. We're here to help.

What is the Nike By You Personalisation Policy? | Nike Help

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