Nike By You Custom Shoes

Why blend in when you can stand out? Discover Nike By You shoes that set you apart. Our distinctive custom trainers let you put your own take on iconic styles like Air Max and Pegasus. Whether you're getting ready to run, hitting the gym or smashing your commute, we've got a pair made just for you.

Iconic style, your way

With Nike By You trainers, world-famous style meets your unique vibe. Choose from rubber outsole options ranging from solid colours to gum and translucent. We've got pairs with waffle patterns that deliver stable traction to keep you secure. Foam midsoles feature flexible grooves that let you move with freedom. Keep it subtle when you go for custom shoes with neutral uppers. Prefer a bold look? Pick from a palette of contrasting colours that bring energy to each step. You'll find personalised trainers made with textile and synthetic leathers that combine structure and support. Plus, leather softens and develops a vintage character with wear. Find laces in your favourite shade and finish with your own personalised messaging.

Don't compromise on performance

Our custom shoes use the same pro technology as our ready-made range—so you can tackle your goals with confidence. When it's time to run, responsive foam underfoot enhances your speed and helps propel you forward. For added energy on long runs, reach for a style with a rocker shape that helps drive you into each step. Look out for airy mesh sections that add breathability, so you stay cool no matter how hard you're training. Plus, lightweight materials help you stay light on your feet, so nothing weighs you down as you move.

Built for max comfort

Treat your feet to custom Nike shoes that support every step. Trainers with stacked foam midsoles give you a springy feeling and reduce the impact of your strike—protecting muscles and joints. Meanwhile, shoes with Air Max technology provide lightweight and personalised cushioning—the pockets of air compress under your feet for a bespoke energy response, so you stay supported where you need it most. Check out styles with flex grooves in the midsole, which give you a natural range of movement.

Turn heads on the pitch

You'll be sure to stand out on the pitch in personalised trainers made for football, like our pairs featuring Nike Gripknit. This sticky material provides better touch on the ball, so you can easily control it whether you're shooting or dribbling. Boots with cascading studs work to engage more surface area to provide the appropriate amount of grip. Discover shoes that pair wave-like traction with evolved chevron and blade studs to help you stop when making quick cuts.

The future of sport

Nike's Move to Zero is our journey towards zero carbon and zero waste to help protect the future of sport. To join us, choose personalised Nike trainers with the Sustainable Materials tag. It means we've made the shoes with at least 20% recycled content. Think durable polyester spun from old plastic bottles, carpets and fishing nets diverted from landfill.