Inspiration
Stories that move you.
Featured Story
This is Nike (M)
4 Mind-Blowing Things Your Body Accomplishes During Pregnancy
Let's just say it does some wild things to keep you and your baby healthy. Read this whenever you need a reminder that You. Are. Amazing.
Coaching
Break That Bad Habit—For Good This Time
Finally, the plan your overstuffed stomach, chewed nails and/or stiff-as-a-board body have been waiting for, so you can get on with your good intentions.
This is Nike (M)
How to Be a Breastfeeding, Exercising Powerhouse
Heavy, leaky and/or uncomfortable boobs don't exactly make post-partum workouts easier. This primer from experts can help.
This is Nike (M)
A Refreshing New Way to Think About Your Post-Partum Goals
No punishments, no guilt, no comparisons—just things that will make you feel good from the inside out.
This is Nike (M)
Your Pelvic Floor Is Still There—Here's How to Find It
Down-there muscles ghosted you after childbirth? This DIY guide can help you reconnect so you can recover—and get back to training—more comfortably.
Department of Nike Archives
View AllDepartment of Nike Archives
Never Done Inspiring
Nike was built on iconic advertising as much as innovative products, and the approach was just as revolutionary. Dive into the adverts that moved us, and learn about their modern counterparts.
Department of Nike Archives
Never Done Imagining
Unwrap the behind-the-scenes stories, surprising moments and daring decisions that enabled Air to transcend culture against all odds—and get inspired by it to create your own iconic iterations.
Department of Nike Archives
Never Done Breaking The Mould
Discover the legacy of the Waffle Racer, a breakfast-inspired breakthrough that changed the future of running and innovation forever—and how it continues to inspire creators from all walks of life...
Department of Nike Archives
Never Done Breaking Barriers
Joan Benoit Samuelson's incredible marathon win in 1984 shattered the world's assumptions about what female athletes were capable of. Dive into the moment, and learn how it was built upon the...
Department of Nike Archives
Never Done Leaving a Mark
As we celebrate 50 years of Nike's iconic logo, we look back at how it came to be—and how it wasn't initially seen as the home run you might expect.
Coaching
View AllCoaching
Break That Bad Habit—For Good This Time
Finally, the plan your overstuffed stomach, chewed nails and/or stiff-as-a-board body have been waiting for, so you can get on with your good intentions.
This is Nike (M)
How to Be a Breastfeeding, Exercising Powerhouse
Heavy, leaky and/or uncomfortable boobs don't exactly make post-partum workouts easier. This primer from experts can help.
This is Nike (M)
A Refreshing New Way to Think About Your Post-Partum Goals
No punishments, no guilt, no comparisons—just things that will make you feel good from the inside out.
This is Nike (M)
Your Pelvic Floor Is Still There—Here's How to Find It
Down-there muscles ghosted you after childbirth? This DIY guide can help you reconnect so you can recover—and get back to training—more comfortably.
This is Nike (M)
What to Do About Your Not-So-Great Pregnancy Posture
Your belly looks really cute, but is it throwing off your stance? Find out—so you can feel at least a little more comfortable on the daily.
This is Nike (M)
How to Deal When Pregnancy Aches Slow You Down
Some discomfort as you grow a human inside of you is normal, but you shouldn't have to suffer. Here's what's happening—and how movement can help.
This is Nike (M)
"Exercises" Your Pelvic Floor Will Thank You for During Pregnancy
Kegels are so 10 years ago. Show your pelvic floor some modern love with a trampoline, a balloon and a yawn (it'll make sense in a sec).
This is Nike (M)
Run Throughout Your Pregnancy With These Little Adjustments
Your body and mind will thank you for keeping those running shoes in use. Learn how to adjust your routine once you're expecting—and find a whole new appreciation for it.
This is Nike (M)
Training Tips for When You're Pregnant and Wobbly
The hormone relaxin is just one usual suspect behind feeling unsteady. Learn how to work out despite it and others for nine-plus months of confident movement.
This is Nike (M)
This One Thing Happens to Almost Everyone's Core in Pregnancy
Your abs will probably separate, but it's not the end of the world (promise!). Here's what to know—and how to keep your core strong despite the split.
Athletes*
View AllAthletes*
A Running Story That Starts With a Rope
This running story is more about hands than feet. The same sport, the same drive. The only difference is an extra piece of rope between hands. With every step forwards, companionship, encouragement...
Athletes*
Adwoa Aboah: Building Connection
Adwoa Aboah is never done, not only driving herself forward but progressing her community too.
Athletes*
Changing Women's Football in Brazil
Brazilian football star Andressa Alves shares how women's football has grown in her home country and beyond.
Athletes*
On the Mountain Trails of Japan, a Buddhist Monk Runs Towards Clarity
For Yukai Shimizu, a spiritual practice and running routine are in lock-step, one enriching the other.
Athletes*
Witch Craft: A Footballer Makes Waves in Paris' Most Creative Club
Florine Kouessan is working to build a team—Witch FC—that reflects the world she lives in.
Athletes*
One-on-One: Sloane Stephens x Madison Keys
The tennis stars navigate the upper echelons of their sport as both competitive rivals and lifelong friends.
Athletes*
Styled By: Megan Rapinoe
She lives to challenge the status quo—and her sense of style is no exception. See the looks Megan created by mixing Nike gear with grails from her own wardrobe.
Athletes*
Renee Montgomery: Moves Become Movements
Renee Montgomery is the first WNBA player turned owner-VP. She's committed to not being the last.
Athletes*
One-on-One: Fran Kirby x Jordan Henderson
Leadership, loss and lessons from two of football's best.
Athletes*
One-on-One: Napheesa Collier x Sylvia Fowles
On and off the court, two basketball stars make a connection across generations.
Community
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Enemies in the Ring, Friends Outside It
The fighters at this all-female gym in Shanghai bond over breaking gender norms and finding their inner strength.
Community
FM Broadcast Presents: We Are Born Ready
For as long as you can remember, you've had dreams—big and small. Sure, you may have doubts, but you are #BornReady to take the world by storm and rewrite the rules of the game.
Community
FM Broadcast Presents: We Are Born Ready
For as long as you can remember, you've had dreams—big and small. Sure, you may have doubts, but you are #BornReady to take the world by storm and rewrite the rules of the game.
FM Broadcast
Celebrating Black Futures in Sport & Culture
Introducing FM Broadcast, our talk show featuring conversations with the Black athletes, advocates, and creators inspiring us to tap into the frequency of the future.
Community
Home Is Where the Court Is
A crew of young Sudanese refugees in Western Australia finds hope, identity and friendship through basketball.
Community
The London Football Club Changing Lives
Until 2015, Hackney Wick Football Club didn't exist. Since then, its founder has helped create a community on and off the pitch.
Community
Ever Wanted to Play Football at the Highest Level?
Welcome to the highest football pitch in Europe. When the ball goes over the perimeter fence, it's 1,100 metres into the abyss.
Community
How We Play: 6-Man American Football
This high-scoring version of the typical game keeps traditions alive in Marfa, a Texas town that's changing fast.
Community
Anyone for Tennis? Anyone at All?
On this rugged Scottish island, Britain's most remote tennis court brings locals of all ages and abilities together.
Community
How We Play: Road Tennis
This lively alternative to lawn tennis is a vital part of Barbados street culture.
Culture
View AllCulture
The Muslim Women Reclaiming Representation
The co-founders of a London-based collective are using the creative space to break down stereotypes of Muslim women.
Culture
The Dancers Connecting in Body and Soul
For these London-based housemates, dance is expression. Now, they say, the whole world is connecting through movement.
Culture
Garima Thakur Is Protesting for Earth's Future
Meet the 15-year-old Indian climate change activist who won't let her hometown forget its past environmental disaster.
Culture
To Reach the Stage, This Dancer First Found Himself, Then Silenced Stereotypes
Nathan Féliot is defying the expectations of society and his parents to become the first dancer in his family.
Culture
This Nigerian-Based Creative Is Shifting the Perception of African Fashion
From Los Angeles to London to Lagos, Momo Hassan-Odukale's transcontinental style is integral to her leading her own creative studio to empower local designers.
Culture
Expect the Unexpected with This Editor's Take on Colourful Outfits
NYC-based editor Michelle Li pushes the limits with her looks, whether incorporating abstract prints, structures or brights, a confidence she found growing up in Indiana.
Culture
Mekdela Maskal Rediscovers Herself and Reconnects with Her History in the Hills of California
This climate journalist left her Brooklyn apartment to find more space and a sense of self in Northern California, retracing the contours of her culture and childhood.
Culture
For Two Brooklyn Entrepreneurs, Wins On and Off the Court Start With Teamwork
Producer Elle Clay and coffee shop owner Zenat Begum share a passion for their Bed-Stuy neighbourhood and community activism, but the people around them fuel their success.
Culture
A Love of Basketball and a Passion for Running Influences This Creative's Style
Whether behind the DJ booth or on the road as a running coach, the intersection of sports and culture has always been a part of Lono Brazil III's life.
Culture
Self-Confidence Allows This Duo to Execute as Leaders in Dance and Fitness
Choreographer Tanisha Scott and fitness coach Shev Robinson explain how empowering themselves first allows them to do the same for others.
Innovation
View AllInnovation
Full Circle: How Air Is Reborn With In-House Recycling
Go behind the scenes to see how Nike Air units are made again and again and again.
Innovation
Give Old Sneakers New Life—with Oranges, Walnuts and Flour?
Yes really! Join Nike footwear designers as they share three ways to use natural ingredients in easy, at-home actions that'll help your sneakers last longer.
Innovation
How to Keep a Colour Journal—and See the World Differently
Clear your mind, connect with your surroundings and hone your creative muscle with this simple daily practice. Four Nike designers show you how.
Innovation
Work (Out) From Home: How Pandemic-Era Fitness is Shaping Our Future
Pro trainers and everyday athletes get real about the hacks, workarounds, breakdowns and breakthroughs that are making us stronger.
Innovation
How to Make Bio-Materials—and Create the Future from Your Kitchen
Learn how to turn algae into natural plastic, and get a life lesson in pursuing what you're passionate about, from Nike designer Rikke Bonde.
Innovation
Introduction to Sustainable Shoe Design
The Space Hippie project gave us a crash course in creating for a zero-carbon future. Here are five things we learnt along the way.
Innovation
How to Clean Your Running Shoes—and Tread More Lightly on the Planet
Want your running shoes to last longer? Simply cleaning them can go a long way. Watch as Nike apparel designer Raj Mistry shows how small, everyday actions can have a big impact.
Innovation
Road Ready: Nike Sole 2.0 x Össur Running Blade
Inspired by adaptive athletes' DIY equipment hacks, Nike designers are developing life-changing ways to run on prosthetics. Here's the latest iteration.
Innovation
Maximum Mileage: 12 Easy Ways to Extend the Life of Your Running Shoes
Runners share tips on getting started with simple, daily gear care. The best part? These hacks can help you reduce waste and be a more mindful runner.
Innovation
Above the Clouds: Rooftop Courts in Hong Kong
A case study in how innovative design can connect generations, empower communities and help make sport more inclusive.
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