Cambridge, Massachusetts-based shop Concepts and Nike SB have long been known for their lobster-inspired SB Dunks. The lineage includes the original red colourway from 2008, along with a blue iteration and a yellow friends and family version introduced in 2009. In their latest collaboration, the Purple Lobster silhouette honours the 10-year anniversary of the partnership, blending the iconic Red and Blue Lobster colourways.