Elena Parasco meets the most creative basketball court in NYC

Elena Parasco meets the most creative basketball court in NYC

Elena Parasco is creative for a living. As a filmmaker, creative director and one of the driving forces behind Downtown Girls Basketball, she was the perfect person to trial the power-lacing Nike Adapt BB on New York City’s most creative basketball court - The Nike Adapt Testing Lab at Nike NYC.

Elena Parasco is creative for a living. As a filmmaker, creative director and one of the driving forces behind Downtown Girls Basketball, she was the perfect person to trial the power-lacing Nike Adapt BB on New York City’s most creative basketball court - The Nike Adapt Testing Lab at Nike NYC.

Check out her story right here and stay tuned for the next phase of the Nike Adapt BB.

Check out her story right here and stay tuned for the next phase of the Nike Adapt BB.