The Nike Air Max 90 Exeter Edition nods to a Nike pioneer's ingenuity and craftsmanship. Jeff Johnson arrived to Exeter, New Hampshire, in 1974 with 1 goal: to help a fledgling shoe company find an edge within a vanishing local manufacturing industry. From here he took a scrappy approach that resulted in collecting excess waste materials from local vendors to create shoes in colors and material combos never before seen. While remaining true to its OG running roots, this icon gets revamped with features like excess materials in the upper and about 15% Nike Grind in the forefoot of the outsole. They're audacious. They're thoughtful. They're game-changers.
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