story

"I'm O Thongthai, jewellery designer from Thailand. My last name Thongthai means gold of Thailand".

"Hello. I'm Yurim Hwang. I'm in charge of design at PRIN Studio".

"When I get a brief to design a shirt, I think about something that I would like to wear and a little bit of metal that goes as an element to go with the shirt. It start from signet ring with opaque stone and then people start to asking me to add more gems".

"I hope that football can be seen as something sexy and cool for women".

"And I've put a lot of effort into expressing that by using see-through fabrics and materials that continually reveal the silhouette".

"I want my jewellery to be something that people can have, and then pass it on to their kids from generation to generation—something that lasts forever".

"I think it's amazing to love your team, to love the culture and to grow together with it".

"I hope to become a role model for women through the medium of sport".

TOMA SEOUL

YURIM & O THONGTHAI STYLE