story

What's really special about homecoming this year is that we are not just popping up for the festival. We're not just doing this moment of Easter weekend, but we are opening our new concept store, which is a store

but it's a radio station is a community hub. So that I think is a really strong statement of what
our intention is for the future of homecoming.
Having a pop up shop

where you could see things that you see online in person. It's really important. So you feel like you're among this community, whether it's in London or Lagos.
the education part of it was something that people weren't really doing.

You know, the homecoming summit 
I think that stuff is just very important for
the up and coming creative community to see people who have platform themselves and manage to make something out of themselves
Some people who I've never seen before,
The panel was fun.

I've tried to approach it in a much more organic way,
I wanted to just answer things very honestly and from real point of view. I didn't want to sugarcoat anything to them.

Grace and I, we have a beautiful son, he gets to really be part of the process of all the things that we're building.
And I think in the future, like,

this is something that I want him to look at and say, wow, my parents did so much for the creative community, whether he wants to be into the creative industry or not.

Grace Ladoja presents Homecoming: Powered by SNKRS - Part 2