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Hear how he’s making wellness approachable and real. Last updated: February 23, 2022 2 min read  *Trained* is a podcast exploring the cutting edge of holistic fitness. Since the day Joe Holder stepped on the scene, his innovative training strategies have attracted everyone from executives to supermodels. But this Nike Trainer didn’t become one of the most influential figures in the industry by having a star-studded book of clients. He did it by challenging the rules and continuously working to make fitness more approachable and inclusive. On this episode, Joe joins host Jaclyn Byrer to explain how his famous philosophy, the Ocho System, enables us take care of ourselves so that we’re better equipped to help others. He tells us why being part of the “Plant-Based Gang” is anything but restrictive, and why exercise snacks can help movement fit on *anyone’s* plate. He also gets candid about his qualms with the fitness world and lays out a simple mindset shift that can help us reach our goals. Joe’s concepts show that the barriers to health and fitness aren’t so hard to knock down, and that by choosing to better ourselves, we can inspire others to do so too. ## “I don’t think you should just live life on a random kind 
of current. If you can control the wave a little bit, why 
not do that?” __Joe Holder__ Nike Trainer and founder of the Ocho System [Listen Now](https://nike-web.app.link/e/G2rEyFx0Snb) Have a question about mindset, movement, nutrition, recovery or sleep? Have a suggestion for a guest or topic? Email Jaclyn at [trained@nike.com](mailto:trained@nike.com), and she’ll see what she can do. Originally published: February 24, 2022 Resources [Membership](https://www.nike.com/jp/en/membership) [Store Locator](https://www.nike.com/jp/en/retail) [Order Status](https://www.nike.com/jp/en/orders/details) [Shoe Finder](https://www.nike.com/jp/en/running/shoe-finder) [Product Advice](https://www.nike.com/jp/en/product-advice) Discounts [Birthday Discount](https://www.nike.com/jp/en/help/a/birthday-promo-terms-jp) [Student/Teacher Discount](https://www.nike.com/jp/student-discount) [Disability Discount](https://www.nike.com/jp/help/a/disability-discount) Help [Help](https://www.nike.com/jp/en/help) [Shipping](https://www.nike.com/jp/en/help/a/shipping-delivery-jp) [Returns](https://www.nike.com/jp/en/help/a/returns-policy-jp) [Payment Options](https://www.nike.com/jp/en/help/a/payment-options-jp) [Convenience Store Pickup](https://www.nike.com/jp/en/help/a/convenience-store-pickup) [Contact](https://www.nike.com/jp/en/help#contact) Company [Nike](http://nike.jp/nikebiz/about) [News (Japanese)](https://nike.jp/nikebiz/) [Careers](https://careers.nike.com) [Investors](http://investors.nike.com/) [Sustainability](https://www.nike.com/jp/en/sustainability) [Feedback](https://secure.ethicspoint.com/domain/media/ja/gui/56821/index.html) [Report a Concern](https://secure.ethicspoint.com/domain/media/en/gui/56821/index.html) ## Resources [Membership](https://www.nike.com/jp/en/membership) [Store Locator](https://www.nike.com/jp/en/retail) [Order Status](https://www.nike.com/jp/en/orders/details) [Shoe Finder](https://www.nike.com/jp/en/running/shoe-finder) [Product Advice](https://www.nike.com/jp/en/product-advice) ## Discounts [Birthday Discount](https://www.nike.com/jp/en/help/a/birthday-promo-terms-jp) [Student/Teacher Discount](https://www.nike.com/jp/student-discount) [Disability Discount](https://www.nike.com/jp/help/a/disability-discount) ## Help [Help](https://www.nike.com/jp/en/help) [Shipping](https://www.nike.com/jp/en/help/a/shipping-delivery-jp) [Returns](https://www.nike.com/jp/en/help/a/returns-policy-jp) [Payment Options](https://www.nike.com/jp/en/help/a/payment-options-jp) [Convenience Store Pickup](https://www.nike.com/jp/en/help/a/convenience-store-pickup) [Contact](https://www.nike.com/jp/en/help#contact) ## Company [Nike](http://nike.jp/nikebiz/about) [News (Japanese)](https://nike.jp/nikebiz/) [Careers](https://careers.nike.com) [Investors](http://investors.nike.com/) [Sustainability](https://www.nike.com/jp/en/sustainability) [Feedback](https://secure.ethicspoint.com/domain/media/ja/gui/56821/index.html) [Report a Concern](https://secure.ethicspoint.com/domain/media/en/gui/56821/index.html) Japan - © 2026 Nike, Inc. 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[__Austria__ \ English](https://www.nike.com/at/en/) - [__Belgien__ \ Deutsch](https://www.nike.com/be/de/) - [__Belgium__ \ English](https://www.nike.com/be/en/) - [__Belgique__ \ Français](https://www.nike.com/be/fr/) - [__België__ \ Nederlands](https://www.nike.com/be/) - [__Bulgaria__ \ English](https://www.nike.com/bg/) - [__Croatia__ \ English](https://www.nike.com/hr/) - [__Česká republika__ \ Čeština](https://www.nike.com/cz/) - [__Czech Republic__ \ English](https://www.nike.com/cz/en/) - [__Danmark__ \ Dansk](https://www.nike.com/dk/) - [__Denmark__ \ English](https://www.nike.com/dk/en/) - [__Finland__ \ English](https://www.nike.com/fi/) - [__France__ \ Français](https://www.nike.com/fr/) - [__Deutschland__ \ Deutsch](https://www.nike.com/de/) - [__Ελλάδα__ \ ελληνικά](https://www.nike.com/gr/) - [__Hungary__ \ English](https://www.nike.com/hu/en/) - [__Magyarország__ \ Magyar](https://www.nike.com/hu/) - [__Ireland__ \ English](https://www.nike.com/ie/) - [__Israel__ \ English](https://www.nike.com/il/) - [__Italia__ \ Italiano](https://www.nike.com/it/) - [__Luxemburg__ \ Deutsch](https://www.nike.com/lu/de/) - [__Luxembourg__ \ English](https://www.nike.com/lu/en/) - [__Luxembourg__ \ Français](https://www.nike.com/lu/) - [__Netherlands__ \ English](https://www.nike.com/nl/en/) - [__Nederland__ \ Nederlands](https://www.nike.com/nl/) - [__Norway__ \ English](https://www.nike.com/no/en/) - [__Norge__ \ Norsk](https://www.nike.com/no/) - [__Polska__ \ Polski](https://www.nike.com/pl/) - [__Portugal__ \ English](https://www.nike.com/pt/en/) - [__Portugal__ \ Português](https://www.nike.com/pt/) - [__Romania__ \ English](https://www.nike.com/ro/) - [__Россия__ \ Русский](https://www.nike.com/ru/) - [__Slovakia__ \ English](https://www.nike.com/sk/) - [__Slovenia__ \ English](https://www.nike.com/si/) - [__Espanya__ \ Català](https://www.nike.com/es/ca/) - [__España__ \ Español](https://www.nike.com/es/) - [__Sweden__ \ English](https://www.nike.com/se/en/) - [__Sverige__ \ Svenska](https://www.nike.com/se/) - [__Schweiz__ \ Deutsch](https://www.nike.com/ch/) - [__Switzerland__ \ English](https://www.nike.com/ch/en/) - [__Suisse__ \ Français](https://www.nike.com/ch/fr/) - [__Svizzera__ \ Italiano](https://www.nike.com/ch/it/) - [__Türkiye__ \ Türkçe](https://www.nike.com/tr/) - [__United Kingdom__ \ English](https://www.nike.com/gb/) ## Middle East - [__Saudi Arabia__ \ English](https://www.nike.sa/en/home) - [__المملكة العربية السعودية__ \ العربية](https://www.nike.sa/ar/home) - [__United Arab Emirates__ \ English](https://www.nike.ae/en/home) - [__الإمارات العربية المتحدة__ \ العربية](https://www.nike.ae/ar/home) - [__Qatar__ \ English](https://www.nike.qa/en/home) - [__دولة قطر__ \ العربية](https://www.nike.qa/ar/home) - [__Kuwait__ \ English](https://www.nike.com.kw/en/home) - [__الكويت__ \ العربية](https://www.nike.com.kw/ar/home)