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[Customise](https://www.nike.com/dk/w/nike-by-you-shoes-6ealhzy7ok) ## Inspiration - [Nyeste](https://www.nike.com/dk/historier) - [DNA](https://www.nike.com/dk/historier/dna) - [Coaching](https://www.nike.com/dk/historier/coaching) - [Atleter\*](https://www.nike.com/dk/historier/atleter) - [Community](https://www.nike.com/dk/historier/faellesskab) - [Kultur](https://www.nike.com/dk/historier/kultur) - [Innovation](https://www.nike.com/dk/historier/innovation) - [Alle historierne](https://www.nike.com/dk/historier/alle) Inspiration # Aldrig færdig med at bryde rammerne ##### Department of Nike Archives Se historien bag Waffle Racer, et morgenmadsinspireret gennembrud, der ændrede fremtiden for løb og innovation for altid – og hvordan den fortsat inspirerer skabere fra alle samfundslag. Fra et køkkeneksperiment til en innovativ revolution. Sidst opdateret: 17. maj 2022 4 minutters læsetid Revolution i performance kan opstå fra de mest mærkværdige steder. Dog kan selv den mest innovative visionær have haft svært ved at tro, at løb var ved at ændre sig for altid, da Barbara Bowerman – kone til Bill, den legendariske amerikanske coach i stadionatletik og medstifter af Nike – biksede vafler sammen på en stille og rolig morgen i Oregon i 1971. Men det var ikke blot sult, der blev udløst af vaffeljernet i køkkenet. Bill havde været på jagt efter en måde, hvorpå han kunne gøre sko lettere, hurtigere og med et bedre greb på den nye kunstgræsbane på Hayward Field, og denne morgen fandt han inspirationen i morgenmaden på sin tallerken. "Ser du, ved at vende den på hovedet – hvor waffle-delen ville komme i kontakt med jorden – jeg tror, det vil virke."  Bill Bowerman, Nike-medstifter og den første formstøber. En ting er idéer, end anden er handling. Heldigvis for løbeverdenen var Bill en handlingens mand og blev ikke blot ved teorien. At tænke ud af boksen (og ned i jernet), kreativitet, opfindsomhed og iværksætterånd er egenskaber, der alle er en del af virksomhedens etos, og fortsat driver arbejdet hos Nike fremad med hundredvis af innovationer, lige fra bæredygtighed til design. Et strejf af en tanke gjorde, at han indenfor få minutter var i gang med at hælde en bøtte flydende uretan i vaffeljernet og skabte, hvad der ville blive til sålen på Nikes første løbesko nogensinde. Eksperimentet var ikke helt risikofrit: Familiens vaffeljern, der var en højt elsket bryllupsgave, blev i hvert fald aldrig det samme igen. Men 50 år senere fortsætter sommerfugleeffekten af hans tilgang til problemløsning og paradigmeskift med at inspirere en ny bølge af tænkere og opfindere. Nikes Innovation Kitchen er opkaldt efter Bills originale laboratorie med en gulvplan, der lader designere, ingeniører og udviklere se hinanden og udveksle ideer og tanker om hinandens arbejde, på mange måder ligesom Bowerman fandt sin inspiration. Tobie Hatfield, direktør for Athlete Innovations, fortæller, at da han var stangspringer og hækkeløber på South Eugene High, var hans første lektion i innovation og det at lytte til atleterne, da Bowerman tog et røntgenbillede af hans fødder. Et par uger senere fik Hatfield et par custom pig- og banesko med pigge og huller strategisk placeret, så de matchede hans knoglestruktur.  Nike Moonshoe. Skoen, der startede det hele. Bowermans skøre, gør-det-selv tilgang til research og udvikling lever videre i innovationer som den løftede hæl, overdelen i nylon og mellemsålen i fuld længde. Selv i dag er hans fodaftryk tydelige i Nikes gange. Selvom der er stor forskel på den originale og den nye Waffle Racer – den moderne street-sneaker mikser genanvendte materialer og en mellemsål i skum – opstod de begge ud fra den samme proces af tilpasning, ukonventionel problemløsning og et fokus på at sætte atleten først. I videoen ovenover kan du se mere om, hvordan Nike-skabere holder liv i eksperimenterne og ser endeløse muligheder i de mest tilfældige inspirationskilder. ## Vores opfindelse, din stil. [Shop Waffle](https://www.nike.com/dk/t/waffle-one-sko-til-kvinder-rvfh2J/DC2533-200)  Oprindeligt udgivet: \[dato] ## Relaterede historier -  [](https://www.nike.com/dk/a/rebeller-stopper-aldrig) # Department of Nike Archives # Rebels Are Never Done -  [](https://www.nike.com/dk/a/udfordrer-konstant-konventionerne-circa-72) # Department of Nike Archives # Never Done Challenging Convention -  [](https://www.nike.com/dk/a/never-done-gentagelse-pegasus-loeberens-arbejdshest) # Department of Nike Archives # Never Done Iterating -  [](https://www.nike.com/dk/a/never-done-rising-fodbold-for-kvinder-naar-nye-hoejder) # Department of Nike Archives # Never Done Rising -  [](https://www.nike.com/dk/a/en-uendelig-stroem-af-spoergsmaal-nsrl) # Department of Nike Archives # Aldrig færdig med at stille spørgsmål Ressourcer [Gavekort](https://www.nike.com/dk/gavekort) [Find en butik](https://www.nike.com/dk/retail/) [Nike Journal](https://www.nike.com/dk/historier) [Bliv Member](https://www.nike.com/dk/medlemskab) [Feedback](https://www.nike.com#site-feedback) [Kampagnekoder](https://www.nike.com/dk/kampagnekode) [Running Shoe Finder](https://www.nike.com/dk/lob/find-sko) Hjælp [Hjælp](https://www.nike.com/dk/help) [Ordrestatus](https://www.nike.com/dk/orders/details) [Forsendelse og levering](https://www.nike.com/dk/help/a/forsendelse-levering-eu) [Returneringer](https://www.nike.com/dk/help/a/politik-for-returnering-eu) [Betalingsmuligheder](https://www.nike.com/dk/help/a/betalingsmuligheder-eu) [Kontakt os](https://www.nike.com/dk/help/#contact) [Anmeldelser](https://www.nike.com/dk/help/a/anmeldelser) [Meddelelse om EU-harmoniseret garanti](https://assets-commerce-nikecloud-com.s3.us-east-1.amazonaws.com/gethelp/legal+guarantee/Legal+guarantee_notice+DAN.pdf) Virksomhed [Om Nike](https://about.nike.com/) [Nyheder](https://news.nike.com/) [Karrieremuligheder](https://jobs.nike.com/) [Investorer](https://investors.nike.com/) [Bæredygtighed](https://www.nike.com/dk/baeredygtighed) [Tilgængelighed](https://www.nike.com/accessibility) [Erklæring om tilgængelighed](https://www.nike.com/dk/accessibility/statement) [Formål](https://www.nike.com/dk/purpose) [Nike Coaching](https://www.nike.com/dk/coaching) Fællesskabsrabatter [Studerende](https://services.sheerid.com/verify/68d15e386bcf0b059b3b1708/?locale=da) [Underviser](https://urldefense.com/v3/__https://services.sheerid.com/verify/68dcfa47c3f2fd1cd3069a9c/?locale=da__%3B%21%21KLCbKzk%21nTvDkRbY-BbSpoWsFhAQdmMrehEzU3loDux4_exRVjO9--Ik_EbQNJ3bX2gkEwR7F9cVVROFKqLxE4B8uW6bnx729LSDvQ%24) [Sundhedspersonale](https://urldefense.com/v3/__https://services.sheerid.com/verify/68d55e0d273c5b3a03a5b0ac/?locale=da__%3B%21%21KLCbKzk%21nTvDkRbY-BbSpoWsFhAQdmMrehEzU3loDux4_exRVjO9--Ik_EbQNJ3bX2gkEwR7F9cVVROFKqLxE4B8uW6bnx5EJ_BURw%24) [Ressourcer](https://www.nike.com/dk/help) [Gavekort](https://www.nike.com/dk/gavekort) [Find en butik](https://www.nike.com/dk/retail/) [Nike Journal](https://www.nike.com/dk/historier) [Bliv Member](https://www.nike.com/dk/medlemskab) [Feedback](https://www.nike.com#site-feedback) [Kampagnekoder](https://www.nike.com/dk/kampagnekode) [Running Shoe Finder](https://www.nike.com/dk/lob/find-sko) [Hjælp](https://about.nike.com/dk/help) [Hjælp](https://www.nike.com/dk/help) [Ordrestatus](https://www.nike.com/dk/orders/details) [Forsendelse og levering](https://www.nike.com/dk/help/a/forsendelse-levering-eu) [Returneringer](https://www.nike.com/dk/help/a/politik-for-returnering-eu) [Betalingsmuligheder](https://www.nike.com/dk/help/a/betalingsmuligheder-eu) [Kontakt os](https://www.nike.com/dk/help/#contact) [Anmeldelser](https://www.nike.com/dk/help/a/anmeldelser) [Meddelelse om EU-harmoniseret garanti](https://assets-commerce-nikecloud-com.s3.us-east-1.amazonaws.com/gethelp/legal+guarantee/Legal+guarantee_notice+DAN.pdf) [Virksomhed](https://about.nike.com/en) [Om Nike](https://about.nike.com/) [Nyheder](https://news.nike.com/) [Karrieremuligheder](https://jobs.nike.com/) [Investorer](https://investors.nike.com/) [Bæredygtighed](https://www.nike.com/dk/baeredygtighed) [Tilgængelighed](https://www.nike.com/accessibility) [Erklæring om tilgængelighed](https://www.nike.com/dk/accessibility/statement) [Formål](https://www.nike.com/dk/purpose) [Nike Coaching](https://www.nike.com/dk/coaching) ## Fællesskabsrabatter [Studerende](https://services.sheerid.com/verify/68d15e386bcf0b059b3b1708/?locale=da) [Underviser](https://urldefense.com/v3/__https://services.sheerid.com/verify/68dcfa47c3f2fd1cd3069a9c/?locale=da__%3B%21%21KLCbKzk%21nTvDkRbY-BbSpoWsFhAQdmMrehEzU3loDux4_exRVjO9--Ik_EbQNJ3bX2gkEwR7F9cVVROFKqLxE4B8uW6bnx729LSDvQ%24) [Sundhedspersonale](https://urldefense.com/v3/__https://services.sheerid.com/verify/68d55e0d273c5b3a03a5b0ac/?locale=da__%3B%21%21KLCbKzk%21nTvDkRbY-BbSpoWsFhAQdmMrehEzU3loDux4_exRVjO9--Ik_EbQNJ3bX2gkEwR7F9cVVROFKqLxE4B8uW6bnx5EJ_BURw%24) Danmark - © 2026 Nike, Inc. 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