Latest Articles
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Read MoreONE FOR THE THUMB
Players battle for the honor of champion. To the victor: basketball superiority. But defending the crown you already wear? Often times, even harder. Long after the confetti stopped raining at The Coliseum, the 2009 NBAChampions were rewarded accordingly. The City of Angels mobbed tocelebrate. ...
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Read MoreALL TOGETHER NOW
Celebrate. Honor. Mark and observe. Start by looking back - peering into the highly-decorated past. See: back-to-back scoring titles. Four seasons total with the most points scored.Watch: the transformation from high-flying, teenage All-Star to league and NBA Finals MVP. Fill the time in between ...
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Read MoreThe Commitment: Exhibition Tour
This summer, as members of Team USA prepare for the 2008 Olympic Games, Nike has chosen to honor their dedication with a special tribute.For those elite few who are chosen to represent their country, commitment is not just a choice. It’s a way of life.In honor of that commitment, Nike has ...
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Read MoreBlogging the Journey: Manu Ginobili
What’s at Stake: He’s going with a gold medal around his neck and the hopes of an entire country on his shoulders. Manu talks about what this year’s Games mean to him.There was an unbelievable generation of basketball players in my city, back in the ‘60s and ‘70s, that ...
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Read MoreThe Competition: Dirk Nowitzki
Dirk Nowitzki fought to put German basketball on the map. This year, he’s fighting for something else: the chance to put his team at the top of the winner’s podium. Dirk Nowitzki is the standard by which all German players are measured. He’s revolutionized the role of the big man, ...
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Read MoreBlogging the Journey #3: Coach K
At the Starting Line: As the moment of truth approaches, Coach K writes about the heroes who inspire him to reach for the stars.On my way out to Las Vegas for the first meeting and practice of our Olympic team, I was fortunate to be able to make a pretty amazing pit stop. My wife, daughter, and I ...
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Read MoreBlogging the Journey #4: Coach K
Ready to Win: After three long years, Team USA's dedication is finally getting put to the test. Coach K talks strategy, and why his team is ready to take home the gold. Finally, Olympic competition has begun and it is time to discover if we have done what is necessary to close the deal, to achieve ...
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Read MoreThis Is Our Team: Coach K
The best coach in the game has been tasked with architecting the greatest comeback in history. But it will take more than just great players to get the gold.It was a humbling moment. Coach Mike Krzyzewski, the man many people would argue is the greatest coach in the game, a man armed with so many ...
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Read MoreMarvin Gaye Brings Soul to the ...
As the new Team USA looks forward to claiming victory in Beijing, Coach K looks back twenty-five years for new inspiration from our national anthem.The Star Spangled Banner is played before every game to inspire the players and the fans to greatness. Coach K took a moment out of practice to share a ...
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Read MoreThis Is Our Team: Deron Williams
As Jason Kidd makes his heroic return as floor general, the future of Team USA’s point guard position belongs to Deron Williams.Jason Kidd has long been the standard for leadership on the court, considered one of the greatest point guards in history. And under his leadership Team USA has ...
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Read MoreBlogging the Journey: Pau Gasol
What’s at Stake: As Pau prepares to lead Spain against some of the world's toughest athletes, he looks back at his greatest inspirations and forward to his greatest challenges.I guess it goes back to my dad, when I was growing up as a little kid. Me and my mom went to watch him play in a ...
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Read MoreThe Commitment: Mobile Gallery
The Commitment exhibit tells the Team USA history at a gallery in Harlem, NYC and on iPhone and iPod Touch devices around the world.The exhibit, entitled The Commitment, opened in New York City on July 10, giving the public a look at the amazing history and bright future of USA Basketball. For ...
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