VIP treatment for the King of NY
The Meat Packing District is home to some of the world’s best nightlife, and after a win for New York you can sometimes catch Carmelo and Co. at Avenue. Though you’re more likely to find him hitting the gym, Carmelo plays NYC ambassador to his famous friends and professional athlete colleagues throughout the offseason. VIP treatment is one of the many perks of being the cornerstone of New York basketball, and if Carmelo can take his team to the promised land, Avenue will probably host the victory celebration 40 years in the making.
Melo’s trainer, Idan Ravin, talks about Melo connecting with NYC.
A lot of kids dream of basketball stardom. Melo was no different. When Carmelo Anthony returned to his hometown he didn’t forget where he came from, and the superstar often uses his notoriety to inspire the next generation of basketball heroes.
Carmelo talks about how living in NYC has evolved his taste in food.
New York City is known for five-star dining that features cuisine from every corner of the world. For Carmelo Anthony, Blue Ribbon stands as one of his go-to spots to fill up on a good meal with family, friends and teammates. Though still a self-proclaimed “seafood guy,” Blue Ribbon has helped Carmelo become “a more adventurous eater” since landing in NYC.
The Brooklyn Bridge is an iconic NYC landmark. Here Melo talks about its role in the design of the M9.
Brooklyn Methodist Hospital is the birthplace of Carmelo Anthony. Ever since Melo was a baby, Carmelo’s mother knew he was special. Though Miss Anthony recalls Melo being a handful, his boundless energy found a proper home on the basketball courts of Red Hook. Carmelo’s brothers and sisters don’t remember a time when he was without a basketball, even when it was time for bed.
The birthplace of Carmelo Anthony.
Brooklyn Methodist Hospital is the birthplace of Carmelo Anthony. Ever since Melo was a baby, Carmelo’s mother knew he was special. Though Miss Anthony recalls Melo being a handful, his boundless energy found a proper home on the basketball courts of Red Hook. Carmelo’s brothers and sisters don’t remember a time when he was without a basketball, even when it was time for bed. Hear Carmelo’s mother elaborate on his precocious younger years:
Winning a title is the only thing that will satisfy Carmelo Anthony and New York City.
This avenue is known as The Canyon of Heroes, the epicenter of NYC’s championship celebrations. At its core, New York is a sports town. There are eight professional teams in the area, and New Yorkers only want one result from each: championships. With that mentality comes the weight of a city, and in the case of New York basketball, a heartbreaking streak of 39 years without a title. When playing for New York Carmelo Anthony’s primary goal is to bring the most coveted of trophies back to his hometown.
The world-famous deli serves up The Melo in honor of his arrival to NY.
When Carmelo Anthony came to town the world-famous deli immortalized the superstar with a meat monument known as The Melo. A skyscraper of pastrami, salami, corned beef, lettuce, tomato, Russian dressing and bacon, The Melo is a sandwich fit to carry the name of New York’s 6’8” swingman. Carnegie Deli’s third-generation owner, Sandy Levine, said that the bacon was a necessary addition considering Melo has brought the bacon back to New York basketball.
Melo is the King of NY
The mayor of New York is one of the most powerful people this side of the White House. But the King of New York? That’s a different story. Putting the city on his back and returning hope to basketball’s promised land, Melo has secured the title ‘King of New York.‘
Melo set an Olympic record against Nigeria.
Nothing could stop Carmelo lighting up the scoreboard when Team USA played Nigeria in the 2012 Olympics. With one of his finest performances, Melo delivered 37 points in an unheard of 14 minutes. The scoring spree set an Olympic record, and Anthony drained 10 from long range in Team USA’s rout of Nigeria. With two games left until gold, Carmelo was dialed in and ready to delivery for his country. Final score: USA 156 - Nigeria 73.
Melo appreciates the history of NY basketball.
New York is the epicenter of the basketball world. The city contains a history that reaches far beyond the days of professional hoops, and the Harlem Renaissance are ancestors to the legacy that carries over to the present day. This site is the former home of the Harlem Rens, a team that was the subject of the movie “On the Shoulders of Giants.” This documentary told the story of ‘the best team you’ve never heard of,’ and featured interviews from Carmelo Anthony and the rest of New York’s basketball royalty.
The sneakerheads paradise
The House of Hoops is a sneakerhead’s paradise. Here you can find every make and model of your favorite basketball kicks, including Carmelo Anthony’s newest signature Jordan: The M9. While you’re out exploring Melo's NY, be sure to stop in at the House of Hoops and get your hands on his newest shoe. It’s one thing to learn about it, but it’s another to see it for yourself.
Carmelo’s brother, Justice Anthony, talks about Melo’s signature toughness evolving at Syracuse University.
The Joseph L. Lubin House is the NYC headquarters of Melo’s alma mater, Syracuse University. During a national title run in just his freshman year, Melo exuded his trademark Red Hook toughness. Just 19 years old, Carmelo was crowed the national college player of the year, and became a lock as a lottery pick in that year’s draft.
Junior’s is a brooklyn institution. Justice, Melo’s brother, explains the delis significance to the Anthony family.
Junior’s is a genuine Brooklyn institution. Though you can now find their delectable cheesecake in locations across the country, the famous eatery has its roots in BK. Even before his days of playing for New York, Carmelo Anthony made a point to stop in when visiting Flatbush.
Melo’s personal style has changed since coming to NYC.
On the court and off it, Carmelo Anthony has a style all his own. He is a celebrated trendsetter with a personal style reaches beyond the world of sports. Each year at Lincoln Center for New York’s Fashion Week, you can find Carmelo nestled in the front row between the who’s who of international fashion icons. It goes without saying that living in New York has taken his look to the next level.
Upon his arrival to NY, Melo was honored with a wax statue.
When Carmelo arrived to play for New York, he was honored with a wax figureat Madame Tussauds New York in Times Square. Melo joins an elite list of New York athletes who have wax likenesses, and the NYC superstar now has a presence at the world famous wax attraction. If Carmelo can deliver a championship for New York, this won’t be the only place he is immortalized in NYC.
Carmelo has always been a fan of creativity, and according to the superstar, art is life.
New York City has a rich history as one of the world’s creative capitols. There’s an abundance of inspiration on every corner, and Carmelo enjoys being immersed in city’s creative scene. From street art to Met masterpieces, Melo has always appreciated the artistic offerings in NYC.
This is where it all began for Melo. Here Carmelo talks about learning the game on the Red Hook Courts.
This is where it all began. Carmelo’s road to superstardom originated at these Red Hook Courts located right outside his childhood home. But it wasn’t an easy road: as a little kid Melo always played with the older kids from his neighborhood. But he learned to hold his own, and his signature toughness and resiliency evolved from his playing days here in Red Hook. Carmelo often refers to it as his ‘paradise,’ a home away from home.
Carmelo spent his youth in Red Hook, and the neighborhood still plays a big role in Melo’s life.
From birth until he was eight, Carmelo grew up with his family in the Red Hook Housing projects. Red Hook is a place that Melo holds dear to his heart, and the neighborhood continues to influence his life and game. If you ask him where he’s from, you won’t hear NYC, Brooklyn or Baltimore, three locations that people often associate with the star. You’ll hear him rep Red Hook. It’s one thing to be from Brooklyn, but being from Red Hook is something Carmelo takes personally.
Carmelo Anthony always gives back to the city he loves.
Carmelo is one of the most generous athletes around, and his contributions are not limited to just writing checks. He regularly donates his time and efforts to help out residents of his native Red Hook. Places like the Red Hook Initiative are charitable destinations that inspire young people about the future outside of the housing project. Always looking to give back to his community, Carmelo is engaged with community centers throughout NYC. Most of Carmelo’s work goes without a press release, publicist, or camera crew. It’s just Melo being Melo, and that’s why he is a New York icon.
After Hurricane Sandy hit NYC, Carmelo Anthony hit the streets to deliver aid.
Hurricane Sandy recently devastated NYC, and Carmelo’s native Red Hook took significant damages from the storm. Instead of just donating money and standing by, Carmelo took to the streets and hand delivered supplies to those affected by the storm. It’s a common occurrence for Carmelo to be hands on with community initiatives, and the basketball superstar went above and beyond when NYC needed it most.
Streetball is at the core of New York basketball. The free-flowing style still influences Melo’s game.
Streetball has its roots in NYC, and elements of this style are part of Melo’s basketball arsenal. The artful improvisation that comes with the game’s free-flowing tempo is a trademark of NYC basketball players past and present. Though he now spends his time playing under the bright lights of Madison Square Garden, Melo still loves the streetball atmosphere.
Melo explains the Tourbillon-powered inspiration behind the M9.
If you follow Carmelo on Instagram then you’re familiar with his love of high-precision, Tourbillon-powered watches. When gathering inspiration for the M9, Anthony wanted to incorporate components of these mechanical masterpieces into his signature Jordan shoe. The Dynamic Fit system emulates the interwoven design of his favorite Tourbillon watches, and each piece of the outer sole works together to provide the perfect fit for Carmelo. From the Flywire frame down to the layered lacing system, the M9 is a finely crafted on-court accessory to deliver added precision to Melo’s game.
Melo gets his rest here before big games.
The W Hotel is a luxurious retreat in the heart of NYC’s Midtown. When New York has an important game at Madison Square Garden, you can find the team stationed here the night before. All of New York hopes that Carmelo & Co. have extended reservations here come playoff time. If you want to catch the team loading the bus to take to The Garden, be sure to line up early.